One of the main reasons businesses choose the cheap approach to their website is the 'sell, sell, sell' tactics of technical sales people. It is natural to be apprehensive and a little intimidated by some smooth techno-talking expert. And naturally, a wall of apprehension quickly rises if one feels dazzled by babble.
When looking for an e-business partner, it is important to find one who listens to concerns and answers your questions in terminology you understand. In other words, you must find a consultant rather than a sales professional. This is the only way you can be sure that you are getting the site you need rather than the site they want to sell you.

Your questions are important. And if your ‘Internet Expert’ seems more intent on selling you a site before they know your business, it may be time to take another look at whose interests are best being served in the relationship.
Education & Training

The only thing that is a constant today is change itself. As the new economy continues to change the way business is done, it will be essential for business people and their staff to commit to life long learning. In fact companies and governments around the world are making ongoing learning mandatory and/or are providing financial incentives in order to encourage continuing educational development. OTS is uniquely positioned to address these needs while leveraging off of the new growth industry of e learning.

Some of the programs to be released include:

  • Introduction to the Internet (Internet Basics)
  • Effective Email Management
  • E-business Fundamentals
  • Enhancing Customer Service through eCRM
  • Time Management for the Digital Age
  • Expanding Profitability Through Business Process Automation

According to International Data Corporation (IDC), the corporate e-learning market is growing by leaps and bounds. IDC expects the corporate e-learning market to grow by over 750%, from nearly$ 2.3 billion in 2000 to over $18 billion in 2005 in the US alone.

Lifecycle Methodology

Internet Solutions Lifecycle

In order to ensure the highest level of value for its clients, OTS utilizes an Internet solutions delivery framework referred to as the Internet Solutions Lifecycle. The Internet Solutions Lifecycle represents such a breakthrough in terms of the web development industry that the system is now patent-pending.

The Lifecycle is divided into 6 phases:

  • IBA (Internet Business Analysis)
  • Functional Design
  • Build
  • Test
  • Launch
  • Manage Results

As an example, let's look at the first component of the Lifecycle, the IBA. OTS uses a unique methodology to identify the needs and opportunities facing each company. The IBA consists of dozens of specific questions that are designed to identify such things as the client's competitive advantage, which their target market is, ways that their business systems can be streamlined over the web, ways in which the client can increase customer loyalty and retention etc. The OTS has been designed to identify how the client's success will be measured on the web, and to help the Business Partner lay out a specialized Internet business strategy that will get results for the client in the form of a measurable return on investment.

Each of the six phases of the Lifecycle has defined process flows, guidelines, templates, tools and forms utilized by the Internet Consultant to maximize client value. As engineered, the Lifecycle ensures that every client's site is developed and launched effectively to maximize site traffic, and to achieve the maximum Return-On-Investment for clients.

The E-Marketplace System provides the production backbone that enables OTS Internet Consultants to deliver the highest quality Internet Solutions, in the most cost effective way.

The E-Marketplace System is comprised of a global network of web development centers; all interconnected through OTS’s online production management system MAPS™. Located in strategic locations around the world, these production centers can provide a broad range of service options to OTS customers including the availability of development in unique language character sets (i.e. Chinese, Arabic, Hindi etc.). For those companies that want to tap into large international markets, OTS’s multi-lingual development centers make the development of multi-lingual sites possible as well.

OTS’s international growth has enabled it to mirror the production strategies of large software development companies like Microsoft and Oracle who have set up production centers in various high technology and low labor cost jurisdictions such as Bangalore or Pune, India (the silicon valley of the east). In addition to the benefit of cost savings, many companies that have amongst the highest quality standards in the world (such as General Electric, whose six sigma program allows for only 6 defects per one million products) have found development regions such as India to exceed what they are able to achieve domestically in terms of quality. These regions allow companies to hire developers with software engineering degrees for far less than one might pay a minimum wage counter clerk in the Western World.

MAPS, the system that governs the OTS E-Marketplace System, is an Intranet based software application used by OTS Consultants to manage the entire development lifecycle of each client’s solution. MAPS provides a collaborative development environment where developers, staff and the client may communicate through all phases of site development. MAPS efficiently enhances development quality through its integration with the Code Depot and utilization of MDT components, while monitoring client satisfaction levels, in real-time. The result… the highest levels of value and quality for each OTS client.
Modular Development Technology

When Henry Ford created the assembly line, the concept was revolutionary but quite simple; build the best car possible, and find a way to quickly replicate it millions of times over, with the kinds of quality standards that would exceed even the best hand built automobile. While every web solution created by OTS is unique, the development processes leverages off of the same kinds of production efficiencies deployed by Ford.

By analyzing thousands of unique Internet Solutions, OTS discovered that the vast majority of client sites could be developed through standard “building blocks” assembled in non-standard ways. Just as the DNA of each living organism is made up of 4 simple amino acids, assembled in many different ways to create many different complex organisms, OTS has created a series of building blocks that make up the “web DNA” of a unique Internet Solution. By configuring each of these building blocks in a way that is unique for each client, the client receives a unique Internet Solution tailored to their needs.

The development of these building blocks and the processes for assembling them is what makes up the trademarked Modular Development Technology TM (MDT) utilized by OTS. These MDT components are stored in a Digital Asset Management system that OTS refers to as the Code Depot, along with the various development standards.

Obviously websites can be built much more efficiently by re-using instead of re-developing programming code, but the benefits of the Code Depot go further. By re-using certified programming code, the quality of production is heightened to a level unsurpassed within the industry.